• See a wider spectrum of colors than traditional RGB models with PurColor.
• Go from good to great. Watch the content you love upgraded to dazzling 4K UHD resolution with Crystal Processor.
• Experience smooth motion and improved clarity with Motion Xcelerator.
Glad we caught your eye
True-to-life color. Effortless connectivity. Dazzling 4K value. Samsung Crystal UHD is worth a look (and more). Effortlessly access TV shows, movies and ambient content using the Samsung Smart Hub, or find a range of great games on the Samsung Gaming Hub.¹ Enjoy content even more clear than it was created as it’s upgraded to 4K resolution.
Catch a rainbow of color with PurColor
Perceive a wider spectrum of colors than traditional RGB models with PurColor. From the green turf on the football field to an amazing sunset straight from the big screen, you’ll enjoy true-to-life picture quality with our innovative color technology that electronically adjusts and optimizes the colors on screen.
Crystal Processor with 4K UHD Upscaling
When good enough isn’t. Watch the content you love upgraded to dazzling 4K resolution. You’ll be able to better enjoy your TV’s capabilities as the Crystal Processor automatically transforms color, sound and more. Even if the content you’re watching wasn’t produced in 4K, you can enjoy it like it was.
Sounds like a good time
Object Tracking Sound Lite. Get in the mix with Object Tracking Sound Lite. You’ll hear 3D surround sound that follows the movement on screen using our incredible virtual top channel audio.
Learn more > https://www.samsung.com/us/televisions-home-theater/tvs/crystal-uhd-tvs/43-class-cu7000-crystal-uhd-4k-smart-tv-2023-un43cu7000fxza/